Category Archives: Social Media

Community Management: The Key to Your Online Community

Slideshare by Community Manager Ashley Ray Last Friday our CEO Elissa Nauful and Community Manager Ashley Ray spoke at a State of Florida conference in Orlando. What follows is Ashley’s presentation on being an effective community manager.   Community management … Continue reading

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Google+ vs. Facebook

  Not sure whether to dive in to Google+ and create a business page or wait to see what happens? Well, this is not exactly a side-by-side comparison, but here are some fun things that you can do with a Google+ … Continue reading

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How the NFL Has Embraced Social Media

Some people call it the No Fun League, and considering some of the National Football League’s rules, it has earned this nickname. The powers-that-be in the NFL have banned end zone celebrations, laid out 15-yard penalties for “taunting,” and blacked … Continue reading

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How Does Hootsuite Frame Your Social Personality?

By Nitsa Devore You are…   … the uber social type. You manage multiple social media accounts and you’re so good that a few businesses are paying you to manage theirs. Logging in and out of various social media platforms … Continue reading

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Social Media Day 2011

There’s no doubt about it; social media has become a part of our everyday lives—so much so that it’s even gotten its own day. No, it’s not recognized by the guys on Capitol Hill, but for the second year, Mashable … Continue reading

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5 Strategies for Gaining More Facebook Fans (Without Breaking the Rules)

What’s the first thing most people suggest when they are looking to gain more Facebook “Likes”? A “Like Campaign” promising to give away something to the xxxteenth fan… well guess what? That violates Facebook’s promotion guidelines. But don’t sweat it, … Continue reading

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What Does It Really Mean to Be Transparent?

If you’ve had any exposure to social media, you’ve probably already heard the term “transparency” before. You’ve also probably heard that it’s a very good thing for social media users to have. So fine. You want to be transparent, then. … Continue reading

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Why Your Company Fears Social Media

Everybody is doing it. Your neighbors. Your kids away at college. The restaurant down the road. Your favorite brand of peanut butter. Your alma mater. Even the White House is doing it. But why aren’t you? Why isn’t your company … Continue reading

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Top Twitter Search Tips

Everyone around you insists that Twitter is a virtual goldmine of information offering followers the latest breaking news, unlimited product feedback and up-to-date links to relevant topics. But for a Twitter newcomer trying to gather information from new contacts, the … Continue reading

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Making Customer Service Social

The bottom line about social media: it’s all about communication. It is simply a series of platforms that use different forms of content to transfer ideas from a source to a recipient. The underlying benefit of social media is that … Continue reading

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